Retail Training

How often have you felt that reaching sales targets is like a roller coaster? Do you have some good days and some that could be better? Making changes to how we do things delivers different results. Sometimes the smallest changes to how someone performs at work means the difference between good days and more good days!

Here are just a few areas where Beyond The Box can make changes to your business.

Increase Conversion Rates

Think of your sales teams: how many people are in the them?
If each person was to convert just one extra customer every week, how much additional revenue will that put through your tills?
Now imagine them doing two or three extra per week; how much additional revenue is that?

Beyond The Box can show your sales people how to do that.

Increase Average Transaction Values

As you think about the number of customers that enter your stores on a daily basis, what would it mean to your revenue if each one spent an extra £5, £20 or maybe even £100 with you? Will it be quite a substantial amount of additional revenue for your business?

Beyond The Box can show your sales people how to do that.

Returning Customers

How much does it cost your business to find a new customer?
Would it need to cost that much if the ones you already have keep coming back to repurchase again and again and again and again………..?

Delighted customers will return again and again…. so what can your business do to keep delighting your customers. Is it how your sales staff engage and interact with them? Is it how they are made to feel special and acknowledged as important? Is it ensuring that they are offered the right solution for their individual needs?

Beyond The Box can show you how to create returning customers

Product and Sales Knowledge

How knowledgeable are your sales staff about the products they sell? Are sales features being translated into real tangible benefits so that your customers understand why they need them?
Identifying customers current needs is easily achieved by good interaction but what about identifying future needs; are they being met?

How able are your sales people to view objections as real buying signals and handle them as such?
What about the close; do they actually ask your customers to buy?

There may be a sales process in your business that your sales teams have to follow but are your sales people using it in a way that engages your customers to deliver the results that you need to see and hear?

Beyond The Box can link your sales and product knowledge together to deliver more happy customers.

Product Placement

Product displayed on the shop floor has a great chance of being sold. Product in the storage area has less chance of being sold.
Once on the floor can your customers see it? Is it accessible? Does it look enticing? Does it encourage your customer to want to own it and buy it?

Good product placement and merchandising is key in todays retail market. How can your stock and manner in which it is displayed increase your business?

Beyond The Box can show your people how to do this.

Window Dressing

How many people have decided to walk into your shops today because its window display invited them to? How many have walked past your shop because the display was uninviting?

A well dressed window might mean simple or intricate, minimal or full, many colours or few, thought provoking or obvious. How do your windows need to be dressed to increase your foot fall?

Beyond The Box can help you discover this.

Call us now on 0845 270 6520

Case Study – Ben Sherman